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✷ TOMA STUDIO designs digital spaces for culture-makers.

Partnering with publishing houses, artists, and radical institutions to translate bold ideas into websites and visual systems. TOMA blends modern tools with tactility — turning today’s cultural work into the folklore of the future.

✷ 03 — Creative Direction

Conceptual and visual guidance across digital projects. From tone-setting and art direction to motion, layout, and cross-disciplinary collaboration, creative direction ensures every detail serves the bigger vision.

✷ 02 — Web Design + Build

Custom websites for bold voices in art, literature, and culture. Designed with strong art direction, thoughtful motion, and accessibility in mind—each site is a visual system that invites exploration. Built on Wix Studio or Readymag. 

✷ 01 — Product Design

UX/UI design that brings clarity, depth, and movement to digital products. From wireframes to polished interfaces, each experience is intuitive, accessible, and expressive—built to support futures in progress.

Disciplines

SHOWCASE

Mixed Material Geometric Shapes

Nine Lives Press

UX/UI Design + Web Build

Publishing House

25

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

Migdalor Berlin

Web Build + Motion

Culture Hub

25

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

Altneuland Press

Web Design + Build

Publishing House

25

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

Sightful : Spacetop

AR UX/UI Design

AR Laptop OS

22-24

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

Elina Rub

Web Design + Build

Movement Instructor

24

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

JLM Design Week x HOLYLAND Civilians

Mobile Web Experience

Exhibition

23

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

Dailyhuman

UX/UI Design

Fin-Tech App

20-22

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

IKEA Assemble

BA Capstone - AR App

Case Study [Speculative]

19

Fuchsia and Orange Geometric Objects
Mixed Material Geometric Shapes

Nora

BA Capstone - Emotional AI

Case Study [Speculative]

19

Fuchsia and Orange Geometric Objects

PROCESS

01 — Listen & Define

Every project starts with a conversation. Together, we clarify your goals, audience, and the emotional tone of the work. This is where we align on vision and uncover the story behind the site.

02 — Design & Build

From wireframes to final site, the experience is shaped through thoughtful design, motion, and accessible systems. Depending on the project, this phase may include prototyping, user testing, and refining the interface through real feedback.

03 — Launch

Once everything is tested and polished, the site goes live. You’ll receive guidance to manage your content independently, with ongoing support available if needed.

Let's Make Something Cool Together!
Booking Now Open for July – August 2025

Juana Capelluto © 2025

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